Metals
Platinum vs White Gold vs Yellow Gold: Which Metal?
The metal you choose shapes the whole look of a ring and how it wears over the years. Here's how the popular options compare so you can pick with confidence.
Platinum
Platinum is a naturally white, dense and hard-wearing precious metal. Its colour is permanent — it never needs re-plating — and its weight gives a ring a reassuringly substantial feel. Over time it develops a soft matte 'patina' that many people love and which can be polished back to a shine. It sits at the premium end on price.
White gold
White gold gives a very similar bright-white look to platinum, usually for less. It's gold mixed with white metals and finished with a rhodium plating for extra brightness. That plating gradually wears and benefits from occasional re-plating to keep its crispest white — simple, affordable upkeep.
Yellow & rose gold
Yellow gold is the warm, classic choice with a rich colour that never dates and needs no plating. Rose gold, alloyed with copper, has a soft pink blush that's romantic and distinctive. Both suit warmer skin tones beautifully and pair naturally with a warm-hued diamond.
How to choose
- Match the metal they already wear — it's the safest guide to their taste.
- Want the brightest white with zero upkeep and don't mind the cost? Platinum.
- Love the white look but want more budget for the diamond? White gold.
- After warmth and character with no plating to maintain? Yellow or rose gold.
Our rings are crafted in recycled precious metals, and many styles are offered across several metal colours so you can choose the one that's right for you.
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